For Fire Departments Participating in the Movement
Fire Department Materials Kit
Everything pre-made: social posts, newsletter and press copy, a community email, and the crew roll-call script. Copy it, fill in your department’s name, and share it.
Social Media Posts Copy, Fill, Publish
Sample posts for your department’s social channels. Fill in the bracketed fields and post as-is, or adapt the wording to your department’s voice.
This year it’s 25 anniversary since 343 FDNY firefighters climbed into history. [DEPARTMENT] is joining For the 343 and we are challenging you to join us. Climb one flight of stairs, record it at forthe343.org, share it, and challenge three others. Together we honor the 343 and all fallen firefighters. Together we finish their climb and live and keep the promise to Never Forget. forthe343.org #ForThe343 #yourdepartment #neverforget
Download Image
We’ve been challenged. Now we’re passing it on.
For decades, the we have climbed 110 stories to honor the 343 FDNY firefighters who gave their lives on 9/11.
For the 25th anniversary, [FIRE DEPARTMENT NAME] is climbing and inviting our entire community to join us.
Climb one flight of stairs anywhere. Share your tribute. Then challenge three others to climb.
We challenge [DEPARTMENT 1], [DEPARTMENT 2] and [DEPARTMENT 3] to climb, rally your communities and keep this national movement growing.
Every flight honors the 343 and all firefighters who have made the ultimate sacrifice.
Join us at ForThe343.org
#ForThe343 #NeverForget
Add your department’s logo where it says “BY” before posting or downloading.
You can also create a video challenging others instead of using this image.
Download ImageFor Your Newsletter or Your Local Paper
A ready-to-publish article is available in the campaign Press Kit at forthe343.org. Send it to your paper’s editor with your department name filled in, or drop it into your own department newsletter as-is. Free for publication; photos available.
Community Email
Send this to your department’s community email list, or hand it to your PIO to adapt.
Subject: An Invitation to Join Us For The 343
Preview text: Climb one flight. Help America finish their climb.
Neighbors,
This September 11 marks 25 years since 343 FDNY firefighters climbed to save others and never came home. To honor them, [DEPARTMENT NAME] is inviting our entire community to join For The 343, a national movement from the National Fallen Firefighters Foundation.
It’s simple:
- Climb one flight of stairs anywhere.
- Share your tribute at ForThe343.org.
- Challenge three others to climb.
Every flight joins the nationwide total and helps symbolically finish the heroic climb of the 343. Together, we also honor every firefighter who has made the ultimate sacrifice.
Climb one flight at home, work, school or anywhere you find stairs. [If you have an Official Climb, add this: Or, join the Official 9/11 Memorial Stair Climb on DATE.]
Our department is climbing. Will you climb with us? Visit: ForThe343.org
Together, we finish their climb. Together, America will Never Forget.
[Chief or Fire Department Representative]
[Department Name]
Crew Brief How It Works
Fire Departments: keep climbing your 110 flights at an Official Stair Climb and count your flights in the tool.
What You Are Asking the Community to Do
One action. Four steps. Done in a minute:
Climb a flight of stairs, anywhere: at work, a community landmark, the bleachers, or at home, by yourself or with friends and family. Every flight helps finish the heroic climb of the 343.
Record flights at forthe343.org. Every climb is added to the national count and displayed on the interactive map.
Share on social media, by text, email, newsletter, or word of mouth. Use #ForThe343.
Challenge when you share, three friends, family members, coworkers, or neighbors to climb one flight and keep the movement growing.
No app required. No personal data collected. Participation is free. Donations to the NFFF are optional and tax deductible.
Roll-Call Script
Read this at shift change or morning briefing. Takes about 90 seconds.
“Before assignments, one thing worth ninety seconds.
This September marks twenty-five years since 9/11. Three hundred forty-three FDNY firefighters climbed the towers that morning and never came home.
This year, the National Fallen Firefighters Foundation is asking every American to climb one flight of stairs to help finish their heroic climb and honor every firefighter who has made the ultimate sacrifice.
Here is how it works. Go to forthe343.org. Climb one or more flights, anywhere. Record your flights on the site so they count toward the national total. Share it, and challenge three people to do the same. That is it.
Every flight and every dollar supports the NFFF and Fire Hero Families.
The code is on the board. Takes a minute. Do it on shift today, and challenge three people when you are done.
That is it. Assignments.”
Timing: approximately 90 seconds.